{"id":21633,"date":"2021-02-23T12:36:50","date_gmt":"2021-02-23T18:36:50","guid":{"rendered":"https:\/\/otech.uaeh.edu.mx\/noti\/?p=21633"},"modified":"2021-02-23T12:37:09","modified_gmt":"2021-02-23T18:37:09","slug":"como-vender-por-internet-sin-morir-en-el-intento-crea-tu-ecommerce-e-impulsa-tus-ventas-en-linea","status":"publish","type":"post","link":"https:\/\/otech.uaeh.edu.mx\/noti\/ecommerce\/como-vender-por-internet-sin-morir-en-el-intento-crea-tu-ecommerce-e-impulsa-tus-ventas-en-linea\/","title":{"rendered":"C\u00f3mo vender por internet sin morir en el intento: crea tu eCommerce e impulsa tus ventas en l\u00ednea"},"content":{"rendered":"

Las ventas online poco a poco han ido despegando en M\u00e9xico, sin embargo el confinamiento hecho por la pandemia de Covid-19\u00a0 <\/span><\/span>ha hecho que\u00a0 <\/span><\/span><\/strong>tener una tienda online\u00a0<\/span><\/span><\/a><\/strong> sea \u200b\u200bindispensable para negocios de casi cualquier giro y vertical. <\/span><\/span><\/strong>Vender por internet se ha vuelto una necesidad para empresas de todos los tama\u00f1os, sin embargo para muchas de ellas es dif\u00edcil comenzar con sus ventas en l\u00ednea ya sea por falta de capital o de conocimientos t\u00e9cnicos.<\/span><\/span><\/span><\/p>\n

Vender por internet se ha convertido en una de las principales preocupaciones de las empresas que a\u00fan ten\u00edan como canal principal su tienda f\u00edsica, sin embargo existen algunas plataformas que permiten que las pymes logren generar ventas por internet y lograr el \u00e9xito que han esperado.<\/span><\/span><\/span><\/p>\n

Vender por internet: la gu\u00eda b\u00e1sica para comenzar tu tienda online<\/span><\/span><\/b><\/span><\/h2>\n

Lo primero que debes tener para comenzar a vender en l\u00ednea es tu tienda online, y para crearla,\u00a0 <\/span><\/span>Tiendanube <\/span><\/span><\/b>\u00a0es una de las mejores alternativas<\/span><\/span><\/b> \u00a0ya que puedes comenzar a generar ventas sin necesidad de ingresar a un marketplace donde depende de terceros para darte a conocer.<\/span><\/span><\/span><\/p>\n

El tener tu propio eCommerce tal como sucede en tu local comercial, es una gran responsabilidad, pero tambi\u00e9n te dar\u00e1 la ventaja de que muchos m\u00e1s usuarios relacionar\u00e1n tu marca con tus productos, y lo mejor de todo es que <\/span><\/span>\u00a0podr\u00e1s hacerlo con menor inversi\u00f3n y con tan solo seguir unos cuantos pasos:<\/span><\/span><\/strong><\/span><\/p>\n

    \n
  • Registrarte en su sitio web oficial.<\/span><\/span><\/span><\/li>\n
  • Elegir un dise\u00f1o entre sus plantillas con opciones de personalizaci\u00f3n.<\/span><\/span><\/span><\/li>\n
  • Publicar tu primer producto a la venta.<\/span><\/span><\/span><\/li>\n
  • Integrar de forma autom\u00e1tica diferentes medios de pago.<\/span><\/span><\/span><\/li>\n
  • Elige un m\u00e9todo de env\u00edo.<\/span><\/span><\/span><\/li>\n<\/ul>\n

    Una ventaja m\u00e1s de Tiendanube es que\u00a0 <\/span><\/span>cuenta con diversos planes y precios<\/span><\/span><\/strong> \u00a0que pueden adaptarse a la evoluci\u00f3n de tu nueva tienda online, entre ellos encuentras:<\/span><\/span><\/span><\/p>\n

    \n
    \n
    <\/div>\n<\/div>\n<\/div>\n
      \n
    • Full<\/span><\/span><\/b> , con el que obtendr\u00e1s todo lo esencial para comenzar a vender en tu propia tienda online con una tarifa mensual m\u00ednima.<\/span><\/span><\/span><\/li>\n
    • Adem\u00e1s<\/span><\/span><\/b> , con mayor espacio y herramientas para vender m\u00e1s y posicionar mejor tu marca.<\/span><\/span><\/span><\/li>\n
    • Avanzado<\/span><\/span><\/b> , para tiendas especializadas, con el que se mejora el desempe\u00f1o de tu negocio y puedes incrementar tus ventas.<\/span><\/span><\/span><\/li>\n<\/ul>\n

      Recomendaciones generales para mejorar tus ventas en l\u00ednea<\/span><\/span><\/b><\/span><\/p>\n

      Claro que, para crear tu tienda online, hace falta m\u00e1s que un buen dise\u00f1o responsivo y f\u00e1cil de integrar, tu cat\u00e1logo y ofrecer varios m\u00e9todos de pago para mejorar la experiencia al cliente;\u00a0<\/span><\/span>tambi\u00e9n es importante utilizar otros canales de venta online<\/span><\/span><\/strong> . <\/span>Integrar diferentes canales puede mejorar la visibilidad de tus productos y, por lo mismo, incrementar tus ventas.<\/span><\/span><\/span><\/p>\n

      En Tiendanube tambi\u00e9n puedes integrar tu tienda con Facebook,<\/span><\/span><\/strong> \u00a0permitiendo a tus clientes completar la compra de forma segura directamente desde tu p\u00e1gina de marca en la red social y sincronizar tu cat\u00e1logo con Facebook, para que tus seguidores encuentren una experiencia unificada con la que no perder\u00e1s ventas.<\/span><\/span><\/span><\/p>\n

      Convierte tus visitas en ventas<\/span><\/span><\/b><\/span><\/h2>\n

      Adem\u00e1s,\u00a0 <\/span><\/span>con una tienda online puedes mejorar tus tasas de conversi\u00f3n al manejar promociones exclusivas,<\/span><\/span><\/strong> \u00a0cupones de descuento ya sea por porcentaje, monto fijo o env\u00edos gratuitos.<\/span><\/span><\/span><\/p>\n

      Puedes atraer a tus clientes potenciales de cualquier red social e incluso desde WhatsApp con solo un clic a tu tienda online en Tiendanube y recuperar ventas interrumpidas con la funcionalidad de carritos abandonados.<\/span><\/span><\/span><\/p>\n

      Recuerda que vender por internet no solo te permitir\u00e1 generar m\u00e1s ingresos, sino\u00a0 <\/span><\/span>tambi\u00e9n promocionar tu marca propia, obtener m\u00e1s seguidores<\/span><\/span><\/strong> \u00a0y encontrar nuevas opciones en el mercado.<\/span><\/span><\/span><\/p>\n

      Fuente:\u00a0<\/span><\/span><\/span><\/p>\n

      Galeano, S. (2021, 23 de febrero). <\/span>C\u00f3mo vender por internet sin morir en el intento: crea tu eCommerce e impulsa tus ventas en l\u00ednea. <\/span>Recuperado 23 de febrero de 2021, de https:\/\/marketing4ecommerce.mx\/como-vender-por-internet-sin-morir-en-el-intento-crea-tu-ecommerce-e-impulsa-tus-ventas-en- linea \/<\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

      Las ventas online poco a poco han ido despegando en M\u00e9xico, sin embargo el confinamiento hecho por la pandemia de Covid-19\u00a0 ha hecho que\u00a0 tener una tienda online\u00a0 sea \u200b\u200bindispensable para negocios de casi cualquier giro y vertical. Vender por internet se ha vuelto una necesidad para empresas de todos los tama\u00f1os, sin embargo para […]<\/p>\n","protected":false},"author":1,"featured_media":21634,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[423],"tags":[],"class_list":["post-21633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce"],"yoast_head":"\nC\u00f3mo vender por internet sin morir en el intento: crea tu eCommerce e impulsa tus ventas en l\u00ednea - Observatorio Tecnol\u00f3gico de Hidalgo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/otech.uaeh.edu.mx\/noti\/ecommerce\/como-vender-por-internet-sin-morir-en-el-intento-crea-tu-ecommerce-e-impulsa-tus-ventas-en-linea\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo vender por internet sin morir en el intento: crea tu eCommerce e impulsa tus ventas en l\u00ednea - Observatorio Tecnol\u00f3gico de Hidalgo\" \/>\n<meta property=\"og:description\" content=\"Las ventas online poco a poco han ido despegando en M\u00e9xico, sin embargo el confinamiento hecho por la pandemia de Covid-19\u00a0 ha hecho que\u00a0 tener una tienda online\u00a0 sea \u200b\u200bindispensable para negocios de casi cualquier giro y vertical. 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