{"id":4882,"date":"2017-03-20T13:08:07","date_gmt":"2017-03-20T19:08:07","guid":{"rendered":"http:\/\/otech.uaeh.edu.mx\/noti\/?p=4882"},"modified":"2017-03-20T13:08:47","modified_gmt":"2017-03-20T19:08:47","slug":"app-mexicana-te-recompensara-con-premios-si-no-usas-el-celular-al-conducir","status":"publish","type":"post","link":"https:\/\/otech.uaeh.edu.mx\/noti\/tech\/app-mexicana-te-recompensara-con-premios-si-no-usas-el-celular-al-conducir\/","title":{"rendered":"App mexicana te recompensar\u00e1 con premios si no usas el celular al conducir"},"content":{"rendered":"<p style=\"text-align: justify;\">Diversos estudios alrededor del mundo han comprobado que en la actualidad usar el m\u00f3vil mientras se conduce es la principal causa de accidentes automovil\u00edsticos, a\u00fan por encima de conducir en estado de ebriedad.<\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: justify;\">Es entonces que diversas organizaciones, tanto p\u00fablicas como privadas, han lanzado campa\u00f1as de concientizaci\u00f3n para evitar que los ciudadanos incurren en esta pr\u00e1ctica que parece ser de lo m\u00e1s normal. En el caso de M\u00e9xico, hemos visto esfuerzos del gobierno, pero no parecen ser suficientes. Ahora, una propuesta m\u00e1s se suma, aunque de una manera muy particular.<\/p>\n<p style=\"text-align: justify;\">La iniciativa viene de la empresa privada FullGas, due\u00f1a de 50 gasolineras en Campeche y Yucat\u00e1n, y de otras 30 m\u00e1s en Am\u00e9rica Central, y consiste en el lanzamiento de BeeSafe, una aplicaci\u00f3n que por cada kil\u00f3metro de conducci\u00f3n recorrido sin hacer uso del m\u00f3vil, recompensar\u00e1 al usuario con puntos, mismos que se podr\u00e1n canjear por diversos premios como son aceites, aditivos, litros de gasolina e incluso boletos para eventos culturales, deportivos o de espect\u00e1culos.<br \/>\n<a href=\"http:\/\/otech.uaeh.edu.mx\/noti\/wp-content\/uploads\/2017\/03\/appgas2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4884 aligncenter\" src=\"http:\/\/otech.uaeh.edu.mx\/noti\/wp-content\/uploads\/2017\/03\/appgas2.jpg\" alt=\"appgas2\" width=\"520\" height=\"346\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Se han establecido pl\u00e1ticas para lograr acuerdos con diversos establecimientos, desde cines y restaurantes hasta hoteles. En general, cualquier negocio que est\u00e9 dispuesto a recompensar a los usuarios a cambio de publicidad en la aplicaci\u00f3n es bienvenido a formar parte de la iniciativa.<\/p>\n<p style=\"text-align: justify;\">Sebasti\u00e1n Figueroa, CEo de FullGas, menciona que con esta estrategia prev\u00e9 hacer conciencia en los usuarios sobre el no uso de smartphones al maneja<strong>r<\/strong>, as\u00ed como atraer clientes a sus franquicias. La aplicaci\u00f3n estar\u00e1 disponible &#8220;a finales de abril o principios de mayo&#8221; de manera gratuita en las dos plataformas m\u00e1s populares, iOS y Android.<\/p>\n<p style=\"text-align: justify;\">El punto de arranque ser\u00e1, por supuesto, el sureste del pa\u00eds, para posteriormente dar el salto a Guatemala. Figueroa menciona que espera lograr 50,000 descargas en el corto plazo y de lograr atraer a la gente, espera que se expanda a nivel nacional, pero para ello ser\u00e1 necesario lograr m\u00e1s acuerdos con otras instituciones y empresas, tanto de gobierno como privadas.<\/p>\n<p><strong>Fuente:<\/strong>\u00a0<a href=\"https:\/\/www.xataka.com.mx\/aplicaciones-para-smartphones\/esta-app-te-recompensara-con-litros-de-gasolina-y-otras-cosas-si-no-usas-el-celular-mientras-conduces\" target=\"_blank\">Xataka M\u00e9xico<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Diversos estudios alrededor del mundo han comprobado que en la actualidad usar el m\u00f3vil mientras se conduce es la principal causa de accidentes automovil\u00edsticos, a\u00fan por encima de conducir en estado de ebriedad.<\/p>\n","protected":false},"author":1,"featured_media":4883,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>App mexicana te recompensar\u00e1 con premios si no usas el celular al conducir<\/title>\n<meta name=\"description\" content=\"App mexicana te recompensar\u00e1 con premios si no usas el celular al conducir\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/otech.uaeh.edu.mx\/noti\/tech\/app-mexicana-te-recompensara-con-premios-si-no-usas-el-celular-al-conducir\/\" \/>\n<meta property=\"og:locale\" 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